CLEARED
Building Cleared from 0-1!
Cleared is a fintech company whose goal is to help non-traditional earners thrive in an ever-changing global market. These earners range from influencers and freelancers to creators! My role in building Cleared is to not only establish a strong visual identity for the platform, but take it from0-1 from ideation to MVP – AI tools have been a great assist with this! I began by gathering inspiration and creating mood boards, drawing from leading consumer financial brands such as Revolut and Wise. I also explored Dribbble to help define a clear and cohesive visual direction.
Read time
2 mins
Role
Founding Product Designer
How it works
I continuously iterated on an onboarding flow in collaboration with the CPO. We then moved quickly into building the flow to secure investor buy-in. My goal was to ensure the experience included all essential elements for a financial platform, while also integrating interactive features such as the timeline. It was equally important to incorporate UI elements that would engage and intrigue users throughout the process.
Cleared!
We are continuously testing with users and presenting the product to investors. The MVP has been built, and Cleared currently has a waiting list of nearly 2,000 influencers, creators, and freelancers. I am working closely with the CPO to build a robust UI kit that can be referenced when developing new features.